AHLA Thought Leader Perspectives Webinar
AHLA’s Thought Leader Perspectives webinars are a powerful, lead generating, digital forum to position your company as a thought leader within the health law community, by:
Showcasing your products or services
Presenting relevant case studies
Walking through recent whitepapers and/or
Describing how you plan to solve the leading legal problems facing the health law and health care industry
This is a unique opportunity to personally engage with AHLA’s health law professionals, to share your experience and knowledge with that community, and to illustrate how you can help make their day-to-day lives easier and more efficient.
You provide the webinar content and faculty, and AHLA handles the logistics and marketing.
Restrictions: webinars should avoid advocacy content or any lobbying for specific regulatory measures. CLE’s not provided to attendees for this opportunity.
45-minute presentation with 15 minutes for Q&A
Listing on AHLA’s Education & Events calendar, relevant Practice Group and Community pages, and AHLA’s Distance Learning subdomain
Listing in AHLA Connections print magazine (distributed to nearly 14,000 members) and in two Education at a Glance emails (distributed to nearly 45,000 health law professionals)
4 social media postings: announcement, 4 week, 2 week, and last chance (day of) reminder
Post webinar attendee thank you email with company supplied messaging, contact information, and links
Access to registrant data (name, company, title, physical address)
Archived event on the Distance Learning subdomain available to all AHLA members for a period of 3 months
Event recording in mp4 format (synced slides/audio)
Our free-for-attendees webinars have typically had 200-500 registrants
Webinar should be informative and educational in nature, taking a deep dive into a single, well-defined, practical topic (product/service/case study/whitepaper/etc.)
Content should be designed specifically for the AHLA audience and geared towards health lawyers and health law professionals
Polling, multimedia, and demos that engage the audience are recommended as part of presentation
No more than 3 speakers should be selected for any given webinar and although speaker selection is left up to the company, AHLA recommends adding a health lawyer to the panel of speakers to provide additional credibility for our audiences
Materials and Deadlines:
Submit interest 60 days in advance of requested date.
Include title, topic, description, and speakers (including picture and bio).
Webinars are held on a Tuesday, Wednesday, or Thursday from 12:00 Noon to 1:00 pm Eastern. The following materials are due 45 days in advance of your webinar:
High-resolution EPS file of your logo
Full presentation in PowerPoint format (wide slide format)
Any materials/handouts that should be provided to attendees
Post webinar attendee thank you email content